3

A stakeholder perspective of the value proposition concept

Year:
2011
Language:
english
File:
PDF, 154 KB
english, 2011
4

A Strategic Framework for Customer Relationship Management

Year:
2005
Language:
english
File:
PDF, 2.04 MB
english, 2005
5

Managing the co-creation of value

Year:
2008
Language:
english
File:
PDF, 255 KB
english, 2008
6

Customer Relationship Management: from Strategy to Implementation

Year:
2006
Language:
english
File:
PDF, 314 KB
english, 2006
9

Customer management and CRM: addressing the dark side

Year:
2011
Language:
english
File:
PDF, 383 KB
english, 2011
10

Relationship marketing: looking backwards towards the future

Year:
2017
Language:
english
File:
PDF, 247 KB
english, 2017
15

The role of multichannel integration in customer relationship management

Year:
2004
Language:
english
File:
PDF, 289 KB
english, 2004
16

Deconstructing the value proposition of an innovation exemplar

Year:
2014
Language:
english
File:
PDF, 415 KB
english, 2014
17

Towards the ‘perfect’ customer experience

Year:
2007
Language:
english
File:
PDF, 548 KB
english, 2007
19

Relationship marketing: Key issues for the utilities sector

Year:
1997
Language:
english
File:
PDF, 1.06 MB
english, 1997
20

A Strategic Framework for Customer Relationship Management

Year:
2005
Language:
english
File:
PDF, 101 KB
english, 2005
23

Elliptical discontinuities in spherical shells

Year:
1967
Language:
english
File:
PDF, 738 KB
english, 1967
26

Co-Pricing: Co-Creating Customer Value Through Dynamic Value Propositions

Year:
2015
Language:
english
File:
PDF, 416 KB
english, 2015
27

Marketing Plans for Services (A Complete Guide) || Examples of marketing plans

Year:
2012
Language:
english
File:
PDF, 701 KB
english, 2012
34

Strategic Customer Management (Integrating Relationship Marketing and CRM) || Notes

Year:
2013
Language:
english
File:
PDF, 184 KB
english, 2013